@book{3130,
	author = {Arellano Cueva, Rolando},
	title = {Marketing :},
	publisher = {Prentice Hall,},
	year = {2010.},
	address = {México :},
	edition = {1a ed.},
	url = {https://isae.metabiblioteca.org/cgi-bin/koha/opac-retrieve-file.pl?id=2b2ab290fcbf7137b7ff8e229ff4ce51}
}