@book{2865,
	author = {Marcus, Alfred Allen and Buitrago Valencia, Affán},
	title = {Empresa ganadoras y empresas perdedoras :},
	publisher = {Grupo Editorial Norma,},
	year = {2006.},
	address = {Bogotá :},
	note = {Título original: Big Winners and Big Losers: The 4 Secrets of Long-Term Business Success and Failure}
}